Zemanta how-to-blog-better guidelines

We at Zemanta like to think, you know, just like everybody else, that there are some good bloggers and some, well, not that good bloggers. Let’s face it, some of them are horrible and everybody knows who they are. But it takes a lot of hard work & dedication to be a really good blogger, and probably the same amount of time spent to be the opposite of that. Most of us are lingering somewhere in the middle, trying to lean to the good, proper side.

So we thought we should make a list of guidelines, advices, if you wish, on what to be careful about when creating new blog posts or what the general impression of your blog should feel like. Please don’t get us wrong — write, record and publish what you wish, the sky is the limit, really, but in order to be a part of our Zemanta Editorial Network, here are a couple of leads you should comply with.

We cannot facilitate the following content:

  • racism, hate crimes, anti LGTB or other extreme religious or political views,
  • NSFW content (or porn, if you wish),
  • pills or sites selling similar pharmacology products,
  • illegal or non copyright cleared music, video, torrent or other download listings,
  • non-original content or 3rd party content (a.k.a. spam) — even if attribution is present, we cannot tolerate copy/pasted content with a minimum of own content added. Blog planets, aggregation sites or auto-generated content also falls into this category.

Unfortunately, we still cannot recommend:

  • non-English blogs,
  • Forex or similar trade exchange sites,
  • broken or inaccessible links, removed domains,
  • blogs whose last published content is ages old.

What else is a big no-no?

  • Excessive linking (especially to one site only),
  • excessive tagging (this is not the content we are looking for),
  • same content on multiple sites (nobody likes to read the same thing twice),
  • pay-per-post blogs (we can only recommend free content),
  • excessive commercialization (same content about one product is a no-go, but small businesses with original content is OK).

This is absolutely necessary for us to work with:

  • working RSS or Atom feed (preferably fully disclosed),
  • blog posts with minimum 300 characters (preferably your own),
  • use Zemanta, link out to related content, but be reasonable.

Categorization is by far not an easy task for us, since each one is unique in its own way, so we are really dedicated and harsh on ourselves when we’re manually evaluating each blog. If you’re not absolutely sure about a certain point I described above or if you wish to get any advices on your current content, hit us with your questions in the comments section below or send us an email at support@zemanta.com.

Take care & enjoy your blogging!

Subscribe to newsletter

  • zemanta

    Hey Julia, thanks for getting back to me, appreciate it!

    What was the problem in the first place, if I may ask? Was the editor the only thing that was missing? Or did you receive any error messages as well?

    More importantly — is everything working fine now if you activate our plugin again?

    We would love to help you out on this, since we’re sure the problem is somewhere else. Let us know, we’re eager to know more! Here’s my email address: support[at]zemanta[dot]com

    Take care & I’m looking forward to your reply!


  • Julia McDonnell

    Hi Silvo – thanks for responding to my inquiry.
    WordPress default editor is what I use. At this time, the editor is working again since my server’s technical support de-activated all of the plugins on my site and backed up the site to the day prior to my most recent post, which is when the editor was working. Tech support is suspecting Zemanta as the culprit. However, I am thinking it may be in the upgrade itself. I appreciate your comments and will share those with the person working on this from tech support. thanks again!

  • zemanta

    Hey Julia, thanks for reaching out, I’d love to help!

    It all sounds like you’ve upgraded to the newer version of your WordPress’s Dashboard, which probably re-ignited some (if not all) of your plugins, including ours. But I strongly doubt that any of our plugins (or this “re-ignition” of them) could possibly affect the loss of your editor, especially since we have thoroughly tested all our plugins on all possible WP versions, nor have we received any user reports of that kind.

    But you should be able to get to your previous plugin settings page after you click on that orange ‘Turn On’ button. Or have you already done that?

    Is your editor still missing though? Have you used the WordPress’s default editor before or have you used some plugin instead?

    Let me know, I’ll do my best to help you out! Here’s my contact email address: support[at]zemanta[dot]com

    I’m looking forward to your reply! Take care & have a nice day!


  • Bill Brewer

    It’s great you don’t tolerate “anti-LGBT.” There has been no debate and there will be no debate! Excellent!! :-o

  • Julia McDonnell

    Since upgrading my WP site, I lost my editor. Now a window pops up to ‘turn on’ Zemanta. I had Zemanta plugin on my blog prior to the upgrade. Would this non-affiliation possibly relate to the loss of my editor function after the upgrade?

  • zemanta

    Hey Dan, thanks for reaching out, I’ll gladly help!

    The thing is, Zemanta unfortunately doesn’t work in the WordPress’s (.com) default Dashboard anymore, but can be easily re-installed via our browser extension.

    It comes with all the features you’re already used to (images, in-text links, related posts & tags) and is really easy to set it up. Just follow the link to our downloads page and install the appropriate extension for your browser.

    Here’s the link: http://zem.si/PqCSDD

    And please do let me know how it goes or if you have any more questions what-so-ever, since I’ll be more than glad to help you out!

    Here’s my email address: support[at]zemanta[dot]com

    Take care & I’m looking forward to your reply!


  • zemanta

    Hey Mike!

    No, we recommend all approved bloggers from those blogging platforms we support — WordPress.com, WordPress.org, Blogger & Typepad.

    Let me know if you have any more questions — I’d love to help you out! Take care & have a nice day!


  • Dan McGuire

    I “loved” Zemanta. It enhanced every blog. Then it disappeared. WordPress wrote me and said they were no longer affiliated. What gives?

  • http://sayitwithacamera.blogspot.co.uk Mike Hardisty

    Do you only recommend WordPress posts? What about Blogger?

  • zemanta

    Hey Antony, thanks for reaching out, but which feature are you referring to exactly? The widget with related articles from around the web, below your editor, when composing new posts?

    If so, please mind that you can turn it off in your plugin settings page, if you un-tick the box next to “Display widget with articles from around the web in your “Compose-new-post” page.”

    But please also mind that by turning this option off, you’ll step out of our Recommendations Pool, which means that we won’t be able to recommend your blog posts to other bloggers, who are writing about similar stuff.

    Hope this helped a bit, but please do let me know if this isn’t the case or if you have any other questions, since I’ll be more than happy to help you out!

    Take care & have a nice day!


  • Antony

    How can we disable this feature? I only want related posts on my site.

    A x